I-DAC Thailand Announce Joint Venture to Accelerate Digital Transformation in Thailand

November 01, 2023

I-DAC Thailand and Tangible Solutions Announce Joint Venture: Audience IQ Asia to Accelerate Digital Transformation in Thailand


[Bangkok, 2023, November 1st]

I-DAC Bangkok (I-DAC), a member of D.A.Consortium Inc. (DAC) , Japan’s leading digital marketing company and a member of the Hakuhodo DY Group, is thrilled to announce that its group company i-dac Thailand has formed a strategic partnership with Tangible Solutions, a Digital Agency with expertise in Customer Relationship Management(CRM) having conducted its business under the brand name “AudienceIQ”, to establish Audience IQ Asia Co,. Ltd. (Audience IQ). This joint venture brings together the remarkable strengths and capabilities of both companies to establish a formidable presence in the ever-evolving landscape of technology and media services.


I-DAC and Their Network

I-DAC and its affiliated companies, as leading players in the industry across Southeast Asia, have cultivated an extensive network and deep expertise in the field of digital, data and media services. With a proven track record of innovation and client-centric solutions, I-DAC has earned its reputation as a trusted partner in transforming businesses for the digital era.


Audience IQ and Its Mission

Audience IQ is a dynamic force in the market, specializing in leveraging data and cutting-edge technology to address critical challenges in the realm of CRM and data technology. Our mission is clear: At Audience IQ, we help you through the full funnel from customer acquisition to retention & loyalty. We have a certified team that can help not only with your implementation, but also your ongoing strategy, data insights & platform optimization. With a relentless focus on innovation and client satisfaction, Audience IQ is committed to empowering businesses to connect with their customers more effectively.


Synergies Unleashed

The collaboration between I-DAC and Tangible Solutions unlocks synergies that will redefine the landscape of technology and digital marketing. Together, we are poised to better serve our valued customers, including the esteemed Hakuhodo DY Group, by offering innovative solutions tailored to their unique needs. Our partnership reflects our shared commitment to delivering excellence and driving positive change in the market.

“As I-DAC ambitiously extends its service spectrum, we are exhilarated by this new joint venture with Tangible Solutions, aiming to bolster customer retention and elevate the overall customer lifecycle performance for our partners,” Freddy Tan - CEO of I-DAC.  

“Since founding Tangible Solutions seven years ago, I have been looking for a partner to help take the business to the next level.  I look forward to leveraging the vast network of I-DAC and Hakuhodo DY Group to help transform the market in the era of Digital.” Russ Conrad - CEO of Audience IQ. 




For media inquiries, please contact:

Russell Conrad


[email protected]



Audience IQ Asia Co., Ltd

130-132 Sindhorn Building, Tower 3, 14th Floor, Witthayu Road, Lumpini, Pathum Wan.

Bangkok, 10330




I-dac (Bangkok) Co., Ltd. recognizes the importance of the protection of your personal data. This Privacy Policy explains our practices regarding the collection, use or disclosure of personal data including other rights of the Data Subjects in accordance with the Personal Data Protection Laws. MORE